How is using non-last-click attribution conversions useful for Performance Planner forecasts?
How is using non-last-click attribution conversions useful for Performance Planner forecasts?
How is using non-last-click attribution conversions useful for Performance Planner forecasts?
- To allocate budgets that drive incremental conversions
- To identify the most profitable location targeting
- To find growth opportunities regarding device targeting
- To take advantage of seasonal trends throughout the year
Answer: To allocate budgets that drive incremental conversions
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